Tag Archives: seo

What is Pay Per Click (PPC)?

Pay per click (PPC) is internet marketing where the advertiser pays only when users click on the advertisement. Google AdWords, Yahoo Search Marketing (YSM), and Micrsoft adCenter use PPC advertising. Continue reading

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What is Search Engine Optimization (SEO)?

Search Engine Optimization is the process of making your website more visible in search engine results.   When a user types a phrase in the Google search box, Google will order the search results based on how well the content of … Continue reading

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